Our Story
Thirty-five years
of remarkable
Founded by a gemologist with a single belief: that a diamond should be chosen the same way a poem is written — with patience, intention, and reverence for what it will carry.
Founded 1989
A single gemologist.
An uncompromising standard.
Elara was born in a small Manhattan atelier with one rule: never sell a stone you wouldn't set in your own family's ring. Thirty-five years later, that rule hasn't changed — only the waiting list has.
Our founder, trained at the Gemological Institute of America and later at Antwerp's HRD, believed that luxury is not about price — it is about intention. Every stone we show you has been hand-selected, verified, and deemed worthy of the moment it will one day mark.
The Craft
Handset. Hand-finished.
Made to endure.
Our twelve master artisans work entirely by hand, from initial wax carving to final polishing. No automated setting. No compromised prong. Every piece is inspected under 10× magnification before it leaves our studio.
We use only conflict-free, GIA-certified diamonds and ethically sourced colored gemstones. Our metals are 18-karat and platinum, certified recycled where possible.
